Pre-2020 Goals and Ideas

For whatever reason I’ve been thinking a bit about my writing and publishing goals for next year, including my goals for this site. That, of course, leads me into thinking about what I want to do with this site in general.

I’m not going to write my full book marketing goals post for 2020 yet, because it’s 11pm on a Monday, and it’s not quite 2020. However, I’d like to set the stage a bit for how I may approach the coming year, and get some thoughts onto virtual paper. Continue reading “Pre-2020 Goals and Ideas”

Numberbrag: 2017’s Statistical Ups and Downs

Overall, 2017 was a great statistical year for RSPC. For eight months out of the year, we averaged at least 20 Views per day. That’s awesome!

But there were some notable lows as well, especially compared to the stellar performance across most of the year. Continue reading “Numberbrag: 2017’s Statistical Ups and Downs”

Mid-Year Marketing Report: How Are We Doing?

June is just about over, and that means we’re halfway through 2017. I set some pretty lofty goals for both my marketing and publishing efforts this year, so I think it’s only fair that I update you all on my progress so far.

Here’s how my 2017 marketing campaign has gone through six months. Continue reading “Mid-Year Marketing Report: How Are We Doing?”

The Key to Social Media Marketing

marketing-your-novel

Disclosure: I work for a marketing firm. While I have no formal education in marketing or business and would never claim to be an “expert”, working in online marketing for two companies over the last  four years has taught me a lot. This series will explore the marketing strategies I will use to promote my upcoming novel.

About two months ago I discussed social media marketing in this space, and how I have been applying basic rules for promoting my author brand on social media to my own Facebook page.

In that post, I provided four basic tips to running a successful marketing campaign through social media and shared my own experiences thus far with building an organic following. Continue reading “The Key to Social Media Marketing”

Marketing Your Novel: The Marketing Strategy!

marketing-your-novel

Disclosure: I work for a marketing firm. While I have no formal education in marketing or business and would never claim to be an “expert”, working in online marketing for two companies over the last  four years has taught me a lot. This series will explore the marketing strategies I will use to promote my upcoming novel.

As I mentioned in my Friday Write-Day post a few days ago, some business-like details have fallen into place regarding the publishing of my book this year. This has allowed me to lay out a basic timeline and strategy for promoting and publishing my upcoming fantasy novel, The Warden of Everfeld: Memento. Continue reading “Marketing Your Novel: The Marketing Strategy!”