Life has moved so quickly over the last month or so that I’ve hardly had time to even look at my blog stats. Don’t get me wrong, I still check them nearly every day (it’s compulsive), but I haven’t paid too much attention to some of the bigger numbers recently.
We’ve hit a few solid milestones over the last couple of weeks, and it’s high-time I high-five myself over them. (Jessie! Virtual high-five!) Continue reading “Numberbrag: 10,000 Visitors”
Analytics.
That’s a big scary word that most people try to avoid at all costs. Unfortunately (for some), it’s the most important part of any marketing campaign. Analytics tell you how well your marketing campaign is performing in real data.
For an online press release, there are a few key data points you should be looking at. But let’s back up for a moment. I sent my first press release on April 25th. Continue reading “Press Release Analytics: How Our First PR Performed”
